Import/export HS code 490110: Single sheet printed materials

Printed items like books or brochures that come in single sheets, whether folded or not

Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
United States 25,386,939
India 17,296,088
Ireland 13,086,237
China 6,287,418
Italy 6,009,136

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
United States 15,241,636 10,145,303 -5,096,333
India 8,491,963 8,804,125 +312,162
Ireland 6,669,825 6,416,412 -253,413
China 2,973,961 3,313,457 +339,496
Italy 2,775,952 3,233,184 +457,232
Netherlands 3,470,214 2,374,699 -1,095,515
Germany 2,432,694 2,112,977 -319,717
Malta 1,952,263 1,542,507 -409,756
Israel 1,501,172 1,608,354 +107,182
Turkey 1,450,515 1,024,870 -425,645

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
United States 20,195,233
India 17,188,613
China 8,131,324
Canada 6,419,261
Italy 6,209,162

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
United States 12,384,141 7,811,092 -4,573,049
India 8,510,130 8,678,483 +168,353
China 4,384,676 3,746,648 -638,028
Canada 3,428,029 2,991,232 -436,797
Italy 2,905,555 3,303,607 +398,052
Germany 2,182,008 2,006,898 -175,110
Malta 1,959,825 1,543,549 -416,276
Israel 1,831,780 1,592,739 -239,041
Turkey 1,475,734 1,024,179 -451,555
United Kingdom 1,333,229 1,070,103 -263,126

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Inner London - West 135
Berkshire, Buckinghamshire and Oxfordshire 67
Inner London - East 42
Surrey, East and West Sussex 37
West Midlands 31

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Inner London - West 85 77 -8
Berkshire, Buckinghamshire and Oxfordshire 47 40 -7
Inner London - East 21 31 +10
Surrey, East and West Sussex 19 25 +6
West Midlands 18 16 -2
Bedfordshire and Hertfordshire 17 20 +3
Outer London - West and North West 19 18 -1
Hampshire and Isle of Wight 19 17 -2
Leicestershire, Rutland and Northamptonshire 21 15 -6
Gloucestershire and Wiltshire 16 16 +0

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Air transport 38,122,284
Sea transport (not vehicle on ferry) 31,371,576
Roll on Roll off (RORO) 23,091,427
Other 12,239,924
Road transport 1,321,265

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Air transport 21,168,388 16,953,896 -4,214,492
Sea transport (not vehicle on ferry) 15,230,564 16,141,012 +910,448
Roll on Roll off (RORO) 12,686,386 10,405,041 -2,281,345
Other 6,218,947 6,020,977 -197,970
Road transport 721,753 599,512 -122,241
Rail transport 13,851 0 -13,851

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
London Heathrow Airport 13,952,730
000 12,239,924
Felixstowe 10,327,050
Manchester Airport 10,077,706
Dover 9,263,852

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
London Heathrow Airport 8,629,830 5,322,900 -3,306,930
000 6,218,947 6,020,977 -197,970
Felixstowe 5,471,815 4,855,235 -616,580
Manchester Airport 6,044,185 4,033,521 -2,010,664
Dover 3,945,627 5,318,225 +1,372,598
London Gateway Port 3,597,447 5,366,499 +1,769,052
Southampton 4,276,204 4,580,425 +304,221
Eurotunnel 4,409,360 2,438,476 -1,970,884
London Stansted Airport 2,961,576 3,027,640 +66,064
East Midlands Airport 1,919,981 3,293,413 +1,373,432

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Wholesale trade, except of motor vehicles and motorcycles
183
Retail trade, except of motor vehicles and motorcycles
161
Other manufacturing
49
Office administrative, office support and other business support activities
47
Activities of head offices; management consultancy activities
34

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2026-05 69
2026-04 78
2026-03 83
2026-02 76
2026-01 79

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
54m+ 326
1m-15m 233
0-1m 79
15m-54m 74
Other 72

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
United States 71,452,831
Ireland 27,788,083
Netherlands 12,946,305
Australia 11,600,747
Singapore 6,827,169

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
United States 23,892,253 47,560,578 +23,668,325
Ireland 14,118,861 13,669,222 -449,639
Netherlands 6,737,900 6,208,405 -529,495
Australia 5,789,176 5,811,571 +22,395
Singapore 4,305,415 2,521,754 -1,783,661
France 4,211,118 1,640,753 -2,570,365
Germany 3,373,654 2,211,997 -1,161,657
China 2,516,745 2,653,389 +136,644
India 2,831,434 2,100,764 -730,670
Italy 2,115,061 2,698,163 +583,102

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
XI 10,520,260
Ireland 2,700,003
Nicaragua 397,000
China 191,636
Italy 28,972

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
XI 4,918,994 5,601,266 +682,272
Ireland 1,350,325 1,349,678 -647
Nicaragua 229,055 167,945 -61,110
China 62,370 129,266 +66,896
Italy 12,974 15,998 +3,024
Germany 7,019 0 -7,019
Lithuania 0 178 +178
Taiwan 12 8 -4
United States 1 0 -1

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Air transport 115,161,052
Roll on Roll off (RORO) 50,180,532
Sea transport (not vehicle on ferry) 27,025,060
Other 13,974,262
Rail transport 32,737

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Air transport 45,725,038 69,436,014 +23,710,976
Roll on Roll off (RORO) 28,421,589 21,758,943 -6,662,646
Sea transport (not vehicle on ferry) 16,698,982 10,326,078 -6,372,904
Other 6,589,008 7,385,254 +796,246
Rail transport 0 32,737 +32,737
Road transport 18,940 4,330 -14,610

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
London Heathrow Airport 93,513,703
Dover / Eurotunnel 24,463,338
000 13,974,262
Holyhead 12,471,692
Liverpool Docks 10,957,960

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
London Heathrow Airport 32,676,450 60,837,253 +28,160,803
Dover / Eurotunnel 14,762,812 9,700,526 -5,062,286
000 6,589,008 7,385,254 +796,246
Holyhead 6,661,863 5,809,829 -852,034
Liverpool Docks 7,885,980 3,071,980 -4,814,000
East Midlands Airport 6,312,574 3,511,686 -2,800,888
London Gateway Port 4,933,338 4,451,109 -482,229
Immingham Docks 3,926,740 3,727,942 -198,798
London Stansted Airport 2,927,231 2,547,140 -380,091
ZLC 1,990,296 1,845,630 -144,666

Quick facts

HS code: 490110

Coverage: United Kingdom, most metrics for the last 24 months

Description: Printed items like books or brochures that come in single sheets, whether folded or not