Import/export HS code 4909: Greeting cards and postcards

Printed cards for personal messages, greetings, or announcements. Includes illustrated postcards and greeting cards, with or without envelopes or decorations

Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
China 99,158,836
China, Hong Kong Special Administrative Region 8,031,642
Netherlands 4,652,800
Viet Nam 3,845,124
India 2,017,491

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
China 55,428,199 43,730,637 -11,697,562
China, Hong Kong Special Administrative Region 2,509,355 5,522,287 +3,012,932
Netherlands 2,345,643 2,307,157 -38,486
Viet Nam 3,419,721 425,403 -2,994,318
India 1,167,078 850,413 -316,665
United States 1,064,046 845,247 -218,799
Italy 694,243 707,817 +13,574
Poland 409,917 716,791 +306,874
Ireland 409,045 430,509 +21,464
Germany 435,074 339,854 -95,220

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
China 107,476,845
Netherlands 4,477,826
Viet Nam 3,768,677
India 2,044,325
China, Hong Kong Special Administrative Region 1,279,259

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 58,073,180 49,403,665 -8,669,515
Netherlands 2,262,743 2,215,083 -47,660
Viet Nam 3,256,851 511,826 -2,745,025
India 1,177,183 867,142 -310,041
China, Hong Kong Special Administrative Region 783,733 495,526 -288,207
Poland 409,891 717,546 +307,655
United States 473,867 578,481 +104,614
Germany 345,557 263,124 -82,433
United Kingdom 295,280 150,786 -144,494
Italy 272,750 161,568 -111,182

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Inner London - West 113
Inner London - East 31
Outer London - West and North West 26
Surrey, East and West Sussex 24
Berkshire, Buckinghamshire and Oxfordshire 23

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Inner London - West 75 79 +4
Inner London - East 19 21 +2
Outer London - West and North West 17 16 -1
Surrey, East and West Sussex 10 20 +10
Berkshire, Buckinghamshire and Oxfordshire 12 17 +5
West Yorkshire 17 15 -2
Greater Manchester 8 13 +5
Leicestershire, Rutland and Northamptonshire 12 11 -1
Bedfordshire and Hertfordshire 11 6 -5
Derbyshire and Nottinghamshire 9 5 -4

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Sea transport (not vehicle on ferry) 105,336,801
Roll on Roll off (RORO) 10,971,300
Air transport 8,667,961
Other 2,118,714
Road transport 55,708

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Sea transport (not vehicle on ferry) 57,892,205 47,444,596 -10,447,609
Roll on Roll off (RORO) 6,034,022 4,937,278 -1,096,744
Air transport 4,348,842 4,319,119 -29,723
Other 1,365,364 753,350 -612,014
Road transport 19,938 35,770 +15,832

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
Felixstowe 56,005,189
Southampton 29,960,474
London Gateway Port 15,351,068
Dover / Eurotunnel 4,529,654
Liverpool Docks 3,847,324

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Felixstowe 32,579,673 23,425,516 -9,154,157
Southampton 20,694,470 9,266,004 -11,428,466
London Gateway Port 2,643,529 12,707,539 +10,064,010
Dover / Eurotunnel 2,044,369 2,485,285 +440,916
Liverpool Docks 1,931,512 1,915,812 -15,700
London Heathrow Airport 1,546,754 1,409,326 -137,428
000 1,365,364 753,350 -612,014
London 1,577,474 451,351 -1,126,123
London Stansted Airport 689,798 1,220,863 +531,065
Birmingham Airport 672,084 603,733 -68,351

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Retail trade, except of motor vehicles and motorcycles 180
Wholesale trade, except of motor vehicles and motorcycles 134
Office administrative, office support and other business support activities 28
Publishing activities 27
Activities of head offices; management consultancy activities 18

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2026-04 40
2026-03 74
2026-02 60
2026-01 72
2025-12 73

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
1m-15m 162
54m+ 143
0-1m 76
Other 52
15m-54m 41

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
Ireland 29,775,847
Germany 21,733,867
United States 12,146,261
Australia 8,389,273
Netherlands 6,327,531

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
Ireland 14,954,299 14,821,548 -132,751
Germany 11,077,118 10,656,749 -420,369
United States 6,800,013 5,346,248 -1,453,765
Australia 3,799,012 4,590,261 +791,249
Netherlands 3,261,589 3,065,942 -195,647
France 2,549,982 2,561,322 +11,340
Sweden 2,016,513 1,163,831 -852,682
Spain 1,426,037 1,125,171 -300,866
Austria 1,399,009 1,140,794 -258,215
Switzerland 1,118,332 1,251,833 +133,501

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
China 579,002
Italy 127,283
Viet Nam 30,648
Ireland 19,240
China, Hong Kong Special Administrative Region 10,223

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 250,267 328,735 +78,468
Italy 66,829 60,454 -6,375
Viet Nam 15,450 15,198 -252
Ireland 19,240 0 -19,240
China, Hong Kong Special Administrative Region 5,538 4,685 -853
XI 2,315 7,892 +5,577
Turkey 620 0 -620
South Korea 105 313 +208
Switzerland 0 4 +4
United States 3 0 -3

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Roll on Roll off (RORO) 75,714,651
Sea transport (not vehicle on ferry) 22,884,708
Air transport 17,494,658
Other 1,246,614
Road transport 11,221

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Roll on Roll off (RORO) 40,166,351 35,548,300 -4,618,051
Sea transport (not vehicle on ferry) 11,961,398 10,923,310 -1,038,088
Air transport 8,434,970 9,059,688 +624,718
Other 640,456 606,158 -34,298
Road transport 11,221 0 -11,221

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
Dover / Eurotunnel 36,530,226
Holyhead 19,709,799
Immingham Docks 9,067,127
London Gateway Port 8,734,512
Liverpool Docks 7,161,917

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Dover / Eurotunnel 19,353,238 17,176,988 -2,176,250
Holyhead 9,087,930 10,621,869 +1,533,939
Immingham Docks 5,177,418 3,889,709 -1,287,709
London Gateway Port 5,263,984 3,470,528 -1,793,456
Liverpool Docks 4,990,033 2,171,884 -2,818,149
London Heathrow Airport 2,647,923 3,618,408 +970,485
East Midlands Airport 2,886,754 3,367,589 +480,835
Southampton 1,441,379 2,708,540 +1,267,161
Felixstowe 2,186,512 1,869,340 -317,172
Heysham 1,030,610 2,010,340 +979,730

Quick facts

HS code: 4909

Coverage: United Kingdom, most metrics for the last 24 months

Description: Printed cards for personal messages, greetings, or announcements. Includes illustrated postcards and greeting cards, with or without envelopes or decorations