Import/export HS code 691310: Porcelain or china decorative items

Decorative ceramic items made from high-quality porcelain or china, often used for home decor

Why this is important if you are looking for potential customers in the UK:

  • It helps you understand the market size for your product in the UK.
  • It provides you with a list of potential leads who have bought similar products.

* UK only, last 24 months analysed

Imports by country

What this shows: Import market volume by exporter country into the UK.

Top 5 values

Country £
China 14,010,600
Italy 2,081,337
Spain 1,268,995
Germany 1,226,088
United States 1,145,571

Countries rank shift: first 12 months vs second 12 months

What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
China 7,211,636 6,798,964 -412,672
Italy 1,108,927 972,410 -136,517
Spain 705,762 563,233 -142,529
Germany 728,711 497,377 -231,334
United States 192,734 952,837 +760,103
France 635,225 460,706 -174,519
Taiwan 149,734 398,359 +248,625
Netherlands 250,458 209,400 -41,058
Portugal 253,192 192,570 -60,622
China, Hong Kong Special Administrative Region 291,131 137,466 -153,665

Imports by country of origin

What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.

Top 5 values

Origin £
China 16,232,057
Italy 2,223,863
Spain 1,263,679
United States 924,661
France 827,933

Country of origin rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
China 8,337,625 7,894,432 -443,193
Italy 1,280,876 942,987 -337,889
Spain 693,906 569,773 -124,133
United States 81,615 843,046 +761,431
France 429,177 398,756 -30,421
Germany 495,262 223,445 -271,817
Portugal 260,615 340,214 +79,599
Hungary 246,109 58,097 -188,012
Austria 193,420 85,731 -107,689
India 51,437 100,481 +49,044

Importers across UK regions

What this shows: Number of importing companies by UK ITL2 region.

Top 5 values

UK region Companies
Inner London - West 85
Greater Manchester 64
Inner London - East 37
Outer London - West and North West 28
Bedfordshire and Hertfordshire 15

UK regions rank shift: first 12 months vs second 12 months

What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.

Top 10 values

UK region First 12m Second 12m Delta
Inner London - West 66 48 -18
Greater Manchester 43 57 +14
Inner London - East 21 25 +4
Outer London - West and North West 18 16 -2
Bedfordshire and Hertfordshire 13 9 -4
Berkshire, Buckinghamshire and Oxfordshire 13 9 -4
Surrey, East and West Sussex 9 11 +2
Herefordshire, Worcestershire and Warwickshire 9 9 +0
West Central Scotland 7 10 +3
North Somerset, Somerset and Dorset 8 5 -3

Import volume by transport

What this shows: Import value by transport mode used to bring goods into the UK.

Top 5 values

Transport £
Sea transport (not vehicle on ferry) 14,503,981
Air transport 5,505,440
Roll on Roll off (RORO) 3,830,933
Other 945,818
Road transport 69,412

Transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Sea transport (not vehicle on ferry) 7,372,030 7,131,951 -240,079
Air transport 2,424,116 3,081,324 +657,208
Roll on Roll off (RORO) 2,193,446 1,637,487 -555,959
Other 826,913 118,905 -708,008
Road transport 45,456 23,956 -21,500

Import volume by port

What this shows: Import value handled by each UK port.

Top 5 values

Port £
Felixstowe 8,237,226
Southampton 2,720,382
London Heathrow Airport 1,937,114
Dover 1,283,467
Eurotunnel 1,230,388

Port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
Felixstowe 4,346,862 3,890,364 -456,498
Southampton 1,650,779 1,069,603 -581,176
London Heathrow Airport 997,136 939,978 -57,158
Dover 723,124 560,343 -162,781
Eurotunnel 836,090 394,298 -441,792
London Gateway Port 326,050 798,307 +472,257
Liverpool Docks 444,531 664,099 +219,568
London Stansted Airport 602,153 495,476 -106,677
East Midlands Airport 458,912 521,268 +62,356
000 826,913 118,905 -708,008

Importer companies by SIC division

What this shows: Industry breakdown (SIC divisions) of importing companies.

Top 5 values

SIC Companies
Retail trade, except of motor vehicles and motorcycles
276
Wholesale trade, except of motor vehicles and motorcycles
136
Activities of head offices; management consultancy activities
15
Office administrative, office support and other business support activities
13
Other manufacturing
13

Importer companies over time

What this shows: Monthly count of unique importing companies.

Latest 5

Month Companies
2026-05 32
2026-04 41
2026-03 46
2026-02 48
2026-01 45

Top importers

What this shows: Companies with the highest number of months traded for this HS code.

Importer company size by revenue band

What this shows: Distribution of importers across company revenue bands.

Top 5 values

Revenue Companies
1m-15m 181
0-1m 111
54m+ 102
15m-54m 52
Other 37

Import seasonality

What this shows: Average monthly import pattern from historical data.

Exports by country

What this shows: Export market volume by destination country from the UK.

Top 5 values

Country £
Ireland 3,929,250
United States 2,361,659
Switzerland 671,775
Germany 451,035
France 376,253

Export countries rank shift: first 12 months vs second 12 months

What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.

Top 10 values

Country First 12m £ Second 12m £ Delta £
Ireland 2,133,069 1,796,181 -336,888
United States 1,589,939 771,720 -818,219
Switzerland 117,928 553,847 +435,919
Germany 242,143 208,892 -33,251
France 186,204 190,049 +3,845
Australia 185,661 173,210 -12,451
China 164,790 192,927 +28,137
Italy 162,766 186,497 +23,731
China, Hong Kong Special Administrative Region 189,040 136,566 -52,474
United Arab Emirates 81,105 183,079 +101,974

Exports by country of origin

What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.

Top 5 values

Origin £
XI 2,408,385
XL 1,208,481
Ireland 84,551
China 83,693
Switzerland 34,711

Export origin countries rank shift: first 12 months vs second 12 months

What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Origin First 12m £ Second 12m £ Delta £
XI 1,441,772 966,613 -475,159
XL 568,445 640,036 +71,591
Ireland 19,617 64,934 +45,317
China 60,558 23,135 -37,423
Switzerland 34,711 0 -34,711
China, Hong Kong Special Administrative Region 1,698 2,118 +420
Taiwan 4 0 -4

Export volume by transport

What this shows: Export value by transport mode used to ship goods from the UK.

Top 5 values

Transport £
Air transport 4,455,498
Other 3,827,294
Roll on Roll off (RORO) 2,607,441
Sea transport (not vehicle on ferry) 888,017
Road transport 4,769

Export transport rank shift: first 12 months vs second 12 months

What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Transport First 12m £ Second 12m £ Delta £
Air transport 2,746,135 1,709,363 -1,036,772
Other 2,129,945 1,697,349 -432,596
Roll on Roll off (RORO) 1,128,903 1,478,538 +349,635
Sea transport (not vehicle on ferry) 480,040 407,977 -72,063
Road transport 1,313 3,456 +2,143

Export volume by port

What this shows: Export value handled by each UK port.

Top 5 values

Port £
000 3,827,294
London Heathrow Airport 2,317,123
Dover / Eurotunnel 1,899,995
East Midlands Airport 1,289,817
Manchester Airport 401,353

Export port rank shift: first 12 months vs second 12 months

What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.

Top 10 values

Port First 12m £ Second 12m £ Delta £
000 2,129,945 1,697,349 -432,596
London Heathrow Airport 1,247,477 1,069,646 -177,831
Dover / Eurotunnel 737,894 1,162,101 +424,207
East Midlands Airport 908,737 381,080 -527,657
Manchester Airport 382,434 18,919 -363,515
Dover 119,019 164,369 +45,350
London Gateway Port 136,623 131,146 -5,477
Belfast Port 256,319 3,456 -252,863
Liverpool Docks 48,963 192,644 +143,681
London Stansted Airport 84,984 153,989 +69,005

Quick facts

HS code: 691310

Coverage: United Kingdom, most metrics for the last 24 months

Description: Decorative ceramic items made from high-quality porcelain or china, often used for home decor