Import/export HS code 691310: Porcelain or china decorative items
Decorative ceramic items made from high-quality porcelain or china, often used for home decor
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| China | 14,784,597 |
| Italy | 2,254,904 |
| Spain | 1,330,704 |
| Germany | 1,266,503 |
| France | 1,150,914 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 7,390,918 | 7,393,679 | +2,761 |
| Italy | 998,753 | 1,256,151 | +257,398 |
| Spain | 723,222 | 607,482 | -115,740 |
| Germany | 759,344 | 507,159 | -252,185 |
| France | 682,225 | 468,689 | -213,536 |
| United States | 184,733 | 929,417 | +744,684 |
| Taiwan | 75,419 | 468,781 | +393,362 |
| Netherlands | 208,268 | 252,493 | +44,225 |
| Portugal | 137,745 | 309,290 | +171,545 |
| China, Hong Kong Special Administrative Region | 286,380 | 141,481 | -144,899 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| China | 17,070,085 |
| Italy | 2,401,619 |
| Spain | 1,329,439 |
| United States | 887,308 |
| France | 861,427 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 8,441,413 | 8,628,672 | +187,259 |
| Italy | 1,174,860 | 1,226,759 | +51,899 |
| Spain | 718,214 | 611,225 | -106,989 |
| United States | 74,977 | 812,331 | +737,354 |
| France | 449,287 | 412,140 | -37,147 |
| Germany | 505,997 | 225,644 | -280,353 |
| Portugal | 146,936 | 456,934 | +309,998 |
| Hungary | 255,128 | 60,049 | -195,079 |
| Austria | 199,614 | 79,154 | -120,460 |
| Thailand | 134,760 | 34,972 | -99,788 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Inner London - West | 85 |
| Greater Manchester | 64 |
| Inner London - East | 39 |
| Outer London - West and North West | 30 |
| Bedfordshire and Hertfordshire | 16 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Inner London - West | 62 | 54 | -8 |
| Greater Manchester | 42 | 57 | +15 |
| Inner London - East | 22 | 27 | +5 |
| Outer London - West and North West | 20 | 18 | -2 |
| Bedfordshire and Hertfordshire | 12 | 9 | -3 |
| Berkshire, Buckinghamshire and Oxfordshire | 12 | 9 | -3 |
| Surrey, East and West Sussex | 10 | 11 | +1 |
| West Midlands | 8 | 7 | -1 |
| Herefordshire, Worcestershire and Warwickshire | 10 | 8 | -2 |
| West Central Scotland | 7 | 10 | +3 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 15,243,806 |
| Air transport | 5,732,861 |
| Roll on Roll off (RORO) | 4,036,085 |
| Other | 990,046 |
| Road transport | 69,412 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 7,503,496 | 7,740,310 | +236,814 |
| Air transport | 2,520,730 | 3,212,131 | +691,401 |
| Roll on Roll off (RORO) | 1,971,183 | 2,064,902 | +93,719 |
| Other | 825,566 | 164,480 | -661,086 |
| Road transport | 45,456 | 23,956 | -21,500 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Felixstowe | 8,926,969 |
| Southampton | 2,795,010 |
| London Heathrow Airport | 2,054,298 |
| Dover | 1,421,322 |
| Eurotunnel | 1,268,365 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Felixstowe | 4,752,430 | 4,174,539 | -577,891 |
| Southampton | 1,494,255 | 1,300,755 | -193,500 |
| London Heathrow Airport | 1,056,242 | 998,056 | -58,186 |
| Dover | 643,515 | 777,807 | +134,292 |
| Eurotunnel | 767,884 | 500,481 | -267,403 |
| London Stansted Airport | 626,789 | 532,893 | -93,896 |
| London Gateway Port | 277,438 | 851,975 | +574,537 |
| Liverpool Docks | 357,375 | 714,408 | +357,033 |
| East Midlands Airport | 446,195 | 557,102 | +110,907 |
| 000 | 825,566 | 164,480 | -661,086 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Retail trade, except of motor vehicles and motorcycles | 284 |
| Wholesale trade, except of motor vehicles and motorcycles | 144 |
| Activities of head offices; management consultancy activities | 16 |
| Other manufacturing | 13 |
| Office administrative, office support and other business support activities | 12 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2026-04 | 41 |
| 2026-03 | 46 |
| 2026-02 | 48 |
| 2026-01 | 45 |
| 2025-12 | 51 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| EAST OF INDIA LIMITED | 108 |
| CHAIRS LIMITED | 91 |
| TJX UK | 91 |
| DE GOURNAY LIMITED | 90 |
| ASDA STORES LIMITED | 83 |
| THE BRADFORD EXCHANGE,LTD | 83 |
| SIFCON INTERNATIONAL PLC | 78 |
| PORTMEIRION GROUP UK LIMITED | 75 |
| LESSER & PAVEY LTD. | 68 |
| JONATHAN ADLER UK LIMITED | 63 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 1m-15m | 188 |
| 0-1m | 116 |
| 54m+ | 106 |
| 15m-54m | 54 |
| Other | 39 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| Ireland | 4,064,463 |
| United States | 2,705,350 |
| Switzerland | 679,631 |
| Germany | 444,405 |
| France | 402,948 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 2,092,610 | 1,971,853 | -120,757 |
| United States | 1,875,688 | 829,662 | -1,046,026 |
| Switzerland | 125,121 | 554,510 | +429,389 |
| Germany | 224,844 | 219,561 | -5,283 |
| France | 198,842 | 204,106 | +5,264 |
| China | 149,334 | 209,688 | +60,354 |
| Australia | 189,976 | 167,701 | -22,275 |
| Italy | 113,569 | 234,947 | +121,378 |
| China, Hong Kong Special Administrative Region | 196,710 | 130,575 | -66,135 |
| Spain | 78,588 | 190,564 | +111,976 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| XI | 2,638,149 |
| XL | 1,102,967 |
| China | 94,242 |
| Ireland | 82,988 |
| Switzerland | 34,711 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| XI | 1,671,645 | 966,504 | -705,141 |
| XL | 290,189 | 812,778 | +522,589 |
| China | 70,784 | 23,458 | -47,326 |
| Ireland | 21,694 | 61,294 | +39,600 |
| Switzerland | 34,711 | 0 | -34,711 |
| China, Hong Kong Special Administrative Region | 2,012 | 1,902 | -110 |
| Taiwan | 0 | 4 | +4 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Air transport | 4,787,735 |
| Other | 3,961,037 |
| Roll on Roll off (RORO) | 2,814,353 |
| Sea transport (not vehicle on ferry) | 1,071,212 |
| Road transport | 4,769 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Air transport | 2,880,196 | 1,907,539 | -972,657 |
| Other | 2,094,327 | 1,866,710 | -227,617 |
| Roll on Roll off (RORO) | 1,199,552 | 1,614,801 | +415,249 |
| Sea transport (not vehicle on ferry) | 573,075 | 498,137 | -74,938 |
| Road transport | 1,313 | 3,456 | +2,143 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| 000 | 3,961,037 |
| London Heathrow Airport | 2,522,506 |
| Dover / Eurotunnel | 2,110,187 |
| East Midlands Airport | 1,382,936 |
| Manchester Airport | 410,912 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| 000 | 2,094,327 | 1,866,710 | -227,617 |
| London Heathrow Airport | 1,307,833 | 1,214,673 | -93,160 |
| Dover / Eurotunnel | 811,806 | 1,298,381 | +486,575 |
| East Midlands Airport | 951,749 | 431,187 | -520,562 |
| Manchester Airport | 382,696 | 28,216 | -354,480 |
| Liverpool Docks | 87,249 | 236,436 | +149,187 |
| London Gateway Port | 110,114 | 183,895 | +73,781 |
| Dover | 117,833 | 164,628 | +46,795 |
| Belfast Port | 274,871 | 3,456 | -271,415 |
| London Stansted Airport | 100,014 | 151,931 | +51,917 |
Quick facts
HS code: 691310
Coverage: United Kingdom, most metrics for the last 24 months
Description: Decorative ceramic items made from high-quality porcelain or china, often used for home decor