Import/export HS code 691310: Porcelain or china decorative items
Decorative ceramic items made from high-quality porcelain or china, often used for home decor
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| China | 13,165,937 |
| Italy | 1,942,788 |
| Spain | 1,227,717 |
| Germany | 1,140,943 |
| France | 1,050,283 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 7,493,838 | 5,672,099 | -1,821,739 |
| Italy | 978,593 | 964,195 | -14,398 |
| Spain | 749,614 | 478,103 | -271,511 |
| Germany | 695,452 | 445,491 | -249,961 |
| France | 697,413 | 352,870 | -344,543 |
| United States | 217,104 | 343,267 | +126,163 |
| Portugal | 104,724 | 337,276 | +232,552 |
| Taiwan | 78,808 | 350,937 | +272,129 |
| China, Hong Kong Special Administrative Region | 286,380 | 139,981 | -146,399 |
| Netherlands | 228,183 | 186,654 | -41,529 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| China | 15,295,217 |
| Italy | 2,090,887 |
| Spain | 1,214,794 |
| France | 751,442 |
| Germany | 624,399 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 8,523,167 | 6,772,050 | -1,751,117 |
| Italy | 1,154,124 | 936,763 | -217,361 |
| Spain | 736,034 | 478,760 | -257,274 |
| France | 475,726 | 275,716 | -200,010 |
| Germany | 471,731 | 152,668 | -319,063 |
| Portugal | 120,795 | 480,813 | +360,018 |
| United States | 77,495 | 279,039 | +201,544 |
| Hungary | 263,589 | 51,940 | -211,649 |
| Austria | 216,865 | 62,800 | -154,065 |
| Thailand | 139,840 | 36,099 | -103,741 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Inner London - West | 81 |
| Greater Manchester | 63 |
| Inner London - East | 38 |
| Outer London - West and North West | 31 |
| Bedfordshire and Hertfordshire | 16 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Inner London - West | 64 | 44 | -20 |
| Greater Manchester | 42 | 56 | +14 |
| Inner London - East | 23 | 25 | +2 |
| Outer London - West and North West | 22 | 17 | -5 |
| Bedfordshire and Hertfordshire | 10 | 11 | +1 |
| Berkshire, Buckinghamshire and Oxfordshire | 11 | 9 | -2 |
| Surrey, East and West Sussex | 12 | 9 | -3 |
| West Midlands | 8 | 8 | +0 |
| West Central Scotland | 7 | 10 | +3 |
| Herefordshire, Worcestershire and Warwickshire | 10 | 7 | -3 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 13,530,106 |
| Air transport | 4,616,646 |
| Roll on Roll off (RORO) | 3,696,124 |
| Other | 1,000,222 |
| Road transport | 66,063 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 7,655,621 | 5,874,485 | -1,781,136 |
| Air transport | 2,527,572 | 2,089,074 | -438,498 |
| Roll on Roll off (RORO) | 1,945,826 | 1,750,298 | -195,528 |
| Other | 806,038 | 194,184 | -611,854 |
| Road transport | 45,456 | 20,607 | -24,849 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Felixstowe | 7,548,602 |
| Southampton | 2,871,771 |
| London Heathrow Airport | 1,806,908 |
| Dover | 1,235,224 |
| Eurotunnel | 1,227,650 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Felixstowe | 4,828,671 | 2,719,931 | -2,108,740 |
| Southampton | 1,630,910 | 1,240,861 | -390,049 |
| London Heathrow Airport | 1,091,973 | 714,935 | -377,038 |
| Dover | 661,758 | 573,466 | -88,292 |
| Eurotunnel | 693,844 | 533,806 | -160,038 |
| Liverpool Docks | 309,639 | 692,926 | +383,287 |
| London Stansted Airport | 648,330 | 352,805 | -295,525 |
| 000 | 806,038 | 194,184 | -611,854 |
| London Gateway Port | 256,361 | 743,316 | +486,955 |
| East Midlands Airport | 437,832 | 438,448 | +616 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Retail trade, except of motor vehicles and motorcycles | 275 |
| Wholesale trade, except of motor vehicles and motorcycles | 140 |
| Activities of head offices; management consultancy activities | 16 |
| Other manufacturing | 12 |
| Other professional, scientific and technical activities | 11 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2026-01 | 45 |
| 2025-11 | 62 |
| 2025-10 | 121 |
| 2025-09 | 76 |
| 2025-08 | 76 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| EAST OF INDIA LIMITED | 105 |
| CHAIRS LIMITED | 87 |
| TJX UK | 87 |
| DE GOURNAY LIMITED | 86 |
| THE BRADFORD EXCHANGE,LTD | 83 |
| ASDA STORES LIMITED | 82 |
| SIFCON INTERNATIONAL PLC | 74 |
| PORTMEIRION GROUP UK LIMITED | 71 |
| LESSER & PAVEY LTD. | 67 |
| JONATHAN ADLER UK LIMITED | 63 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 1m-15m | 188 |
| 0-1m | 110 |
| 54m+ | 105 |
| 15m-54m | 49 |
| Other | 35 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| Ireland | 3,673,178 |
| United States | 2,439,721 |
| Switzerland | 673,275 |
| Germany | 424,718 |
| China, Hong Kong Special Administrative Region | 414,462 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 2,154,810 | 1,518,368 | -636,442 |
| United States | 1,965,716 | 474,005 | -1,491,711 |
| Switzerland | 131,081 | 542,194 | +411,113 |
| Germany | 226,494 | 198,224 | -28,270 |
| China, Hong Kong Special Administrative Region | 292,901 | 121,561 | -171,340 |
| France | 195,129 | 147,861 | -47,268 |
| China | 141,047 | 159,575 | +18,528 |
| Italy | 112,266 | 173,644 | +61,378 |
| Australia | 195,412 | 90,010 | -105,402 |
| Oman | 158,670 | 92,520 | -66,150 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| XI | 2,607,607 |
| XL | 801,944 |
| China | 103,660 |
| Ireland | 58,109 |
| Switzerland | 34,711 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| XI | 1,854,273 | 753,334 | -1,100,939 |
| XL | 172,198 | 629,746 | +457,548 |
| China | 91,357 | 12,303 | -79,054 |
| Ireland | 22,090 | 36,019 | +13,929 |
| Switzerland | 34,711 | 0 | -34,711 |
| China, Hong Kong Special Administrative Region | 2,379 | 145 | -2,234 |
| Taiwan | 0 | 4 | +4 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Air transport | 4,444,136 |
| Other | 3,612,756 |
| Roll on Roll off (RORO) | 2,555,380 |
| Sea transport (not vehicle on ferry) | 955,379 |
| Road transport | 4,769 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Air transport | 3,043,911 | 1,400,225 | -1,643,686 |
| Other | 2,180,249 | 1,432,507 | -747,742 |
| Roll on Roll off (RORO) | 1,188,025 | 1,367,355 | +179,330 |
| Sea transport (not vehicle on ferry) | 605,901 | 349,478 | -256,423 |
| Road transport | 1,313 | 3,456 | +2,143 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| 000 | 3,612,756 |
| London Heathrow Airport | 2,229,015 |
| Dover / Eurotunnel | 1,942,884 |
| East Midlands Airport | 1,377,211 |
| Manchester Airport | 409,959 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| 000 | 2,180,249 | 1,432,507 | -747,742 |
| London Heathrow Airport | 1,419,356 | 809,659 | -609,697 |
| Dover / Eurotunnel | 816,856 | 1,126,028 | +309,172 |
| East Midlands Airport | 995,039 | 382,172 | -612,867 |
| Manchester Airport | 382,696 | 27,263 | -355,433 |
| Liverpool Docks | 133,078 | 158,147 | +25,069 |
| Belfast Port | 257,092 | 21,235 | -235,857 |
| London Gateway Port | 118,164 | 127,084 | +8,920 |
| Dover | 107,682 | 131,284 | +23,602 |
| London Stansted Airport | 97,936 | 125,119 | +27,183 |
Quick facts
HS code: 691310
Coverage: United Kingdom, most metrics for the last 24 months
Description: Decorative ceramic items made from high-quality porcelain or china, often used for home decor