Import/export HS code 95030061: Wooden toys
Toys made primarily of wood, such as puzzles or building blocks
Why this is important if you are looking for potential customers in the UK:
- It helps you understand the market size for your product in the UK.
- It provides you with a list of potential leads who have bought similar products.
* UK only, last 24 months analysed
Imports by country
What this shows: Import market volume by exporter country into the UK.
Top 5 values
| Country | £ |
|---|---|
| China | 28,418,290 |
| Netherlands | 1,045,218 |
| Germany | 876,075 |
| China, Hong Kong Special Administrative Region | 304,987 |
| United States | 237,753 |
Countries rank shift: first 12 months vs second 12 months
What this shows: Countries are on both sides of the Sankey. Left side is sorted by first 12-month volume, right side by second 12-month volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 16,303,605 | 12,114,685 | -4,188,920 |
| Netherlands | 518,687 | 526,531 | +7,844 |
| Germany | 475,967 | 400,108 | -75,859 |
| China, Hong Kong Special Administrative Region | 159,344 | 145,643 | -13,701 |
| United States | 180,096 | 57,657 | -122,439 |
| Ireland | 88,391 | 82,878 | -5,513 |
| Sri Lanka | 72,397 | 78,573 | +6,176 |
| Thailand | 4,599 | 105,352 | +100,753 |
| France | 44,735 | 45,864 | +1,129 |
| Belgium | 24,871 | 52,825 | +27,954 |
Imports by country of origin
What this shows: Import volume by production origin country. Differences from exporter-country data can indicate re-export routes.
Top 5 values
| Origin | £ |
|---|---|
| China | 30,241,552 |
| Germany | 796,973 |
| Sri Lanka | 153,130 |
| Thailand | 147,098 |
| Latvia | 73,411 |
Country of origin rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| China | 17,223,417 | 13,018,135 | -4,205,282 |
| Germany | 427,474 | 369,499 | -57,975 |
| Sri Lanka | 74,557 | 78,573 | +4,016 |
| Thailand | 10,114 | 136,984 | +126,870 |
| Latvia | 36,760 | 36,651 | -109 |
| Indonesia | 52,084 | 14,863 | -37,221 |
| Viet Nam | 46,401 | 9,827 | -36,574 |
| United States | 23,338 | 16,606 | -6,732 |
| India | 23,247 | 12,997 | -10,250 |
| Italy | 967 | 32,815 | +31,848 |
Importers across UK regions
What this shows: Number of importing companies by UK ITL2 region.
Top 5 values
| UK region | Companies |
|---|---|
| Inner London - West | 30 |
| Greater Manchester | 16 |
| Berkshire, Buckinghamshire and Oxfordshire | 15 |
| Outer London - West and North West | 14 |
| Inner London - East | 13 |
UK regions rank shift: first 12 months vs second 12 months
What this shows: UK regions are on both sides of the Sankey. Left side is sorted by first 12-month importer count, right side by second 12-month importer count, so rank changes are visible from line crossings.
Top 10 values
| UK region | First 12m | Second 12m | Delta |
|---|---|---|---|
| Inner London - West | 19 | 19 | +0 |
| Greater Manchester | 9 | 10 | +1 |
| Berkshire, Buckinghamshire and Oxfordshire | 9 | 10 | +1 |
| Outer London - West and North West | 12 | 7 | -5 |
| Inner London - East | 10 | 11 | +1 |
| West Yorkshire | 9 | 8 | -1 |
| Surrey, East and West Sussex | 6 | 8 | +2 |
| Bedfordshire and Hertfordshire | 7 | 3 | -4 |
| Leicestershire, Rutland and Northamptonshire | 3 | 6 | +3 |
| Derbyshire and Nottinghamshire | 4 | 4 | +0 |
Import volume by transport
What this shows: Import value by transport mode used to bring goods into the UK.
Top 5 values
| Transport | £ |
|---|---|
| Sea transport (not vehicle on ferry) | 21,972,739 |
| Air transport | 7,443,912 |
| Roll on Roll off (RORO) | 1,547,267 |
| Other | 1,035,470 |
| Road transport | 5,233 |
Transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Sea transport (not vehicle on ferry) | 12,463,010 | 9,509,729 | -2,953,281 |
| Air transport | 3,951,186 | 3,492,726 | -458,460 |
| Roll on Roll off (RORO) | 1,022,284 | 524,983 | -497,301 |
| Other | 707,126 | 328,344 | -378,782 |
| Road transport | 0 | 5,233 | +5,233 |
Import volume by port
What this shows: Import value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Felixstowe | 14,554,109 |
| Southampton | 3,973,205 |
| Birmingham Airport | 2,962,471 |
| London Heathrow Airport | 2,119,803 |
| London Gateway Port | 1,799,652 |
Port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month import value, right side by second 12-month import value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Felixstowe | 8,557,785 | 5,996,324 | -2,561,461 |
| Southampton | 2,565,755 | 1,407,450 | -1,158,305 |
| Birmingham Airport | 1,425,035 | 1,537,436 | +112,401 |
| London Heathrow Airport | 991,831 | 1,127,972 | +136,141 |
| London Gateway Port | 302,431 | 1,497,221 | +1,194,790 |
| London | 1,116,194 | 324,284 | -791,910 |
| 000 | 707,126 | 328,344 | -378,782 |
| Luton Airport | 940,049 | 94,133 | -845,916 |
| London Stansted Airport | 189,204 | 661,942 | +472,738 |
| East Midlands Airport | 386,558 | 64,490 | -322,068 |
Importer companies by SIC division
What this shows: Industry breakdown (SIC divisions) of importing companies.
Top 5 values
| SIC | Companies |
|---|---|
| Retail trade, except of motor vehicles and motorcycles | 91 |
| Wholesale trade, except of motor vehicles and motorcycles | 72 |
| Other manufacturing | 14 |
| Office administrative, office support and other business support activities | 13 |
| Activities of head offices; management consultancy activities | 7 |
Importer companies over time
What this shows: Monthly count of unique importing companies.
Latest 5
| Month | Companies |
|---|---|
| 2026-01 | 24 |
| 2025-11 | 38 |
| 2025-10 | 46 |
| 2025-09 | 47 |
| 2025-08 | 34 |
Top importers
What this shows: Companies with the highest number of months traded for this HS code.
| Company | Months traded |
|---|---|
| BIGJIGS TOYS LIMITED | 106 |
| MELISSA & DOUG, LLC | 95 |
| ABRAMS & CHRONICLE BOOKS LIMITED | 92 |
| ARGOS LIMITED | 86 |
| ASDA STORES LIMITED | 85 |
| THE ENTERTAINER (AMERSHAM) LIMITED | 75 |
| TTS GROUP LIMITED | 72 |
| THE WORKS STORES LIMITED | 69 |
| PROFESSOR PUZZLE LIMITED | 60 |
| RMS INTERNATIONAL UK LTD | 58 |
Importer company size by revenue band
What this shows: Distribution of importers across company revenue bands.
Top 5 values
| Revenue | Companies |
|---|---|
| 1m-15m | 81 |
| 54m+ | 43 |
| 0-1m | 35 |
| 15m-54m | 29 |
| Other | 27 |
Import seasonality
What this shows: Average monthly import pattern from historical data.
Exports by country
What this shows: Export market volume by destination country from the UK.
Top 5 values
| Country | £ |
|---|---|
| United States | 949,288 |
| Netherlands | 631,736 |
| Ireland | 382,780 |
| Germany | 262,553 |
| Australia | 192,728 |
Export countries rank shift: first 12 months vs second 12 months
What this shows: Destination countries are on both sides of the Sankey. Left side is sorted by first 12-month export volume, right side by second 12-month export volume, so rank changes are visible from line crossings.
Top 10 values
| Country | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| United States | 615,447 | 333,841 | -281,606 |
| Netherlands | 443,198 | 188,538 | -254,660 |
| Ireland | 179,407 | 203,373 | +23,966 |
| Germany | 204,493 | 58,060 | -146,433 |
| Australia | 97,885 | 94,843 | -3,042 |
| Sweden | 74,766 | 81,419 | +6,653 |
| France | 96,832 | 49,939 | -46,893 |
| Bulgaria | 53,225 | 47,596 | -5,629 |
| Romania | 47,601 | 42,566 | -5,035 |
| Canada | 25,571 | 64,371 | +38,800 |
Exports by country of origin
What this shows: Export volume by production origin country. For re-exports, indicates where goods originated before UK export.
Top 5 values
| Origin | £ |
|---|---|
| Ireland | 2,203 |
| China | 810 |
Export origin countries rank shift: first 12 months vs second 12 months
What this shows: Origin countries are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Origin | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Ireland | 1,887 | 316 | -1,571 |
| China | 564 | 246 | -318 |
Export volume by transport
What this shows: Export value by transport mode used to ship goods from the UK.
Top 5 values
| Transport | £ |
|---|---|
| Roll on Roll off (RORO) | 2,036,456 |
| Sea transport (not vehicle on ferry) | 1,113,969 |
| Air transport | 523,635 |
| Other | 3,726 |
Export transport rank shift: first 12 months vs second 12 months
What this shows: Transport modes are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Transport | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Roll on Roll off (RORO) | 1,301,140 | 735,316 | -565,824 |
| Sea transport (not vehicle on ferry) | 688,269 | 425,700 | -262,569 |
| Air transport | 277,193 | 246,442 | -30,751 |
| Other | 2,964 | 762 | -2,202 |
Export volume by port
What this shows: Export value handled by each UK port.
Top 5 values
| Port | £ |
|---|---|
| Dover / Eurotunnel | 1,259,312 |
| Southampton | 578,344 |
| Liverpool Docks | 343,425 |
| Immingham Docks | 269,022 |
| ZLC | 255,203 |
Export port rank shift: first 12 months vs second 12 months
What this shows: Ports are on both sides of the Sankey. Left side is sorted by first 12-month export value, right side by second 12-month export value, so rank changes are visible from line crossings.
Top 10 values
| Port | First 12m £ | Second 12m £ | Delta £ |
|---|---|---|---|
| Dover / Eurotunnel | 927,230 | 332,082 | -595,148 |
| Southampton | 393,310 | 185,034 | -208,276 |
| Liverpool Docks | 190,639 | 152,786 | -37,853 |
| Immingham Docks | 142,780 | 126,242 | -16,538 |
| ZLC | 165,932 | 89,271 | -76,661 |
| London Gateway Port | 100,943 | 114,945 | +14,002 |
| Holyhead | 74,416 | 103,938 | +29,522 |
| London Heathrow Airport | 21,275 | 100,683 | +79,408 |
| Harwich | 25,404 | 71,231 | +45,827 |
| East Midlands Airport | 57,870 | 35,535 | -22,335 |
Quick facts
HS code: 95030061
Coverage: United Kingdom, most metrics for the last 24 months
Description: Toys made primarily of wood, such as puzzles or building blocks