Cadet Direct Limited

  • Active
  • Small
  • 26 years
  • 18 employees
  • 15m-54m
  • Regular importer
  • Regular exporter
  • Real address
  • 4 directors
  • 2 owners
  • Crowborough
  • E-commerce
  • Rating 4.0 (79)

Field of Operation

Retail sale of footwear in specialised stores
47721 3431 companies
Retail sale of clothing in specialised stores
47710 31900 companies
Wholesale of clothing and footwear
46420 17787 companies

Website

Social media

Summary

Cadet Direct Ltd from Crowborough UK: a small, active company founded 25 years ago, employs 18 people, and operates from a real address. With four directors and two owners, the business runs an e-commerce site and maintains a 4.0 Google rating based on 79 reviews. It regularly imports and exports clothing and accessories (excluding knitted or crocheted items), with 31 months of import activity and 20 months of export activity.

The company’s website showcases a wide range of military and cadet supplies, from uniforms and boots to camping equipment and PPE. It caters to the Army Cadet Force, Air Cadets, and Sea Cadets, offering a one-stop shop for all their needs. The site also features a selection of gifts and awards, and a blog with helpful articles on military training and survival skills.

Financially, Cadet Direct Ltd shows a mixed picture. Cash bank on hand decreased by 50%, falling to £130,000, while debtors increased significantly, jumping 160% to £140,000. Creditors also decreased, down 5.8% to £600,000. Equity, however, saw a positive trend, increasing 9% to £660,000. Property, plant, and equipment grew by 8% to £1.4 million. The company meets the criteria for a small business, with turnover under £10.2 million, assets under £5.1 million, and fewer than 50 employees. The accounts are abridged and unaudited, reflecting its status as a small company exempt from a full audit.

The surge in debtors suggests potential delays in customer payments, which could be a concern. However, the growth in equity and property, plant, and equipment indicates ongoing investment and expansion. It's possible that the company is experiencing growing pains as it navigates the challenges of a competitive market, but its strong online presence and loyal customer base position it for continued success.

Registered in England/Wales under the registration number 03883919, with a registered address at TN6 3DZ, Crowborough, East Sussex, Unit 4 Sybron Way.

WARNING: The numbers have been rounded for simplicity and may be inaccurate.Please, refer to the latest financial report for verification.
Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.

Owners & PSC

  • 10 years
  • 1
  • 25%+
  • 10 years
  • 25%+

Managers

Director
  • 26 years
  • 1
Director
  • 26 years
  • 2
Director
  • 26 years
  • 1
Director

Last reports

Download the last financial report
Download the last confirmation report
* may contain a full shareholder list

Last news

  1. Confirmation statement made on 2025-12-21 with no updates
  2. Director's details changed for Catherine Munday on 2025-12-03
  3. Director's details changed for David Ivor Shearn on 2025-12-03

Importer profile by HS codes

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Import HS codes in detail

Last imported products

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* Warning: Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.

Exporter profile by HS codes

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Last exported products

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* Warning: Ports, countries, transport, and price/kg were calculated by CorpSignals; non-official data, may contain errors.

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